The YETI Tundra was created to solve the age-old problem of subpar coolers failing in the field. Tired of busted latches, bowed-in lids, and melted ice, brothers Roy and Ryan Seiders set out to make a superior hunting and fishing cooler — and YETI was born.

Tundra and Roadie® coolers are rotomolded, which is the same process used to create whitewater kayaks. And we designed the coolers to keep ice longer — a lot longer — by pumping them with over twice the insulation compared to most ordinary ice chests. The result is a cooler family with a dramatic durability and ice retention advantage over most any other cooler on the market.

Tundras are great for hunting, sport-fishing, camping, boating, rafting, tailgating, paddling, and barbecuing. Oh, and beer drinking, too. There’s even the Tundra 250 and 350 for commercial uses, like oil & gas, construction, and medical industries. The Roadie is BYOB’s new best friend. Roadie and select Tundra sizes are available in color ways including classic white, desert tan, ice blue, and seasonal limited edition colors.